Announced just before PMA in January 2007 the SP-550UZ is the first serious attempt by Olympus to take back some ground in the super zoom sector, a sector it almost single-handedly created back in 2000 with the legendary C-2100UZ, but has since struggled to make a mark in. The SP-550UZ is a significant step up from the previous models in the 'SP' range (including the current SP-510UZ), offering 7MP resolution, image stabilization (CCD-shift) and an astounding 28-500mm (equiv.) 18x optical zoom range. The 'super zoom' market is an increasingly crowded and competitive one, and the SP-550UZ goes head to head with popular and well-regarded models such as the Sony H5, Canon S3 IS and Panasonic FZ8. Rarely has a camera caused so much interest based on its specification alone... so can the SP-550UZ live up to the hype? Let's find out, starting as ever with the headline specifications:
18x wide optical zoom (equivalent to 28-504mm on a 35mm camera) 1:2.8-4.5
Dual Image Stabilization
7.1 Megapixels
6.4cm/2.5” LCD with 230,000 pixels
High burst rate (up to 15fps in 1.2 Megapixel mode )
Super Macro mode (from as close as 1cm)
P/A/S/M exposure modes
RAW mode
BrightCapture Technology for better low light photography – also available in movie mode
23 scene modes (including Portrait, Sports, Night Scene)
25 languages on board
Internal memory plus xD-Picture Card slot
Supplied with Olympus Master software and four AA batteries... [read more]